Marketing
Giving Customers a Fair Hearing
Anthony W. Ulwick and Lance A. Bettencourt

Managing People
Crucibles of Leadership Development
Robert J. Thomas

Global Business
How to Win in Emerging Markets
Satish Shankar, Charles Ormiston, Nicolas Bloch, Robert Schaus and Vijay Vishwanath

The Organization
Managing a Corporate Cultural ‘Slide’
John Humphreys and Hal Langford

Managing Reputation
What the Media Is Really Telling You About Your Brand
Grahame Dowling and Warren Weeks

Marketing
Harnessing the Power of the Oh-So-Social Web
Josh Bernoff and Charlene Li

Leadership
Are You a ‘Vigilant Leader’?
George S. Day and Paul J. H. Schoemaker

Innovation
How to Profit From a Better ‘Virtual Customer Environment’
Satish Nambisan and Priya Nambisan

Strategy
Should You Build Strategy Like You Build Software?
Keith R. McFarland

Collaborating
How to Get the Most From University Relationships
Randall Wright