| Table of Contents |
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Executive Summaries |
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| From the Editor |
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Getting to Good |
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by Adi Ignatius |
| The Big Idea |
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How to Win Investors Over |
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by Baruch Lev |
| How I Did It |
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Office Depot's President on How "Mystery Shopping" Helped Spark a Turnaround |
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by Kevin Peters |
| Spotlight |
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How Great Companies Think Differently |
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by Rosabeth Moss Kanter |
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"Why Don't We Try to Be India's Most Respected Company?" |
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an interview with N.R. Narayana Murthy by Anand P. Raman |
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It's Hard to Be Good |
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by Alison Beard and Richard Hornik |
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The For-Benefit Enterprise |
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by Heerad Sabeti |
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The Good Company: Then and Now |
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| Feature |
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The Great Repeatable Business Model |
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by Chris Zook and James Allen |
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Social Strategies That Work |
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by Mikołaj Jan Piskorski |
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What Every CEO Needs to Know About the Cloud |
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by Andrew McAfee |
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KFC's Radical Approach to China |
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by David E. Bell and Mary L. Shelman |
| Idea Watch |
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What Business Can Learn from Organized Crime |
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by Marc Goodman |
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How Earlobes Can Signify Leadership Potential |
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by Carl Senior, Robin Martin, Michael West, and Rowena M. Yeats |
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Why Consumers Rebel Against Slogans |
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by Juliano Laran, Amy N. Dalton, and Eduardo B. Andrade |
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People Don't Need a Profit Motive to Innovate |
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by Eric von Hippel |
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Corporate Boards: Now and Then |
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data by Spencer Stuart; visualization by Open |
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Could We Manage Not to Damage People's Health? |
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by Jeffrey Pfeffer |
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Co-Opt the Old Boys' Club: Make It Work for Women |
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by Ilene H. Lang |
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Show Me the Meaning (STAT WATCH) |
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It's Not What You Say but How You Say It (RESEARCH WATCH) |
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Caption Contest ( STRATEGIC HUMOR) |
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| Experience |
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Life's Work |
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Frank Gehry an interview by Katherine Bell |
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Fire, Snowball, Mask, Movie: How Leaders Spark and Sustain Change ( Managing Yourself ) |
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by Peter Fuda and Richard Badham |
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The Expat Dilemma ( Case Study ) |
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by Boris Groysberg, Nitin Nohria, and Kerry Herman |
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Can Risk Managers Manage Risk? ( Synthesis) |
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by Justin Fox |
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